Technology producer is its complete solution for the retail of Balingen, 21 October 2009 on the year’s SuFFA trade fair for the butchery, in Stuttgart the technology manufacturer Bizerba was awarded the innovation prize of the Guild Association Baden-Wurttemberg of the butcher trade in the category technology. The Balingen company was awarded for its complete solution for retail, consisting of from the modern PC scale of K-class in combination with the software family for the fresh food area, retail framework. The PC scales in combination with the retail framework support and facilitate the individual product marketing, the personal customer service, as well as the targeted staff training and thus lead to higher sales in the butcher shop. This PC scale combines all essential retail tasks such as cradles, cashing, advertising, printing and consulting in a solution.\”Claudia Gross, Director, marketing & communication at Bizerba declared global. Due to the PC scales Bizerba offers the modular, lizenzpflichte software retail framework. This family of software is designed for the fresh food area.
The company has incorporated in his complex knowledge and many years of experience of craft and trade. The software integrates the scale as a central building block in the entire business process. So the retail framework provides all essential functions and applications for convenient data management from receiving the dealers up to the cashier and reverts it again and again on current scales data. So the user has an overview of goods movement and sales. at any time\”so much. A software module allows to customize and to fashion labels such as screens on the control surfaces of the scales. On another part of the retail framework, the merchant on the Bizerba very extensive database (RetailMall) can access, download images and article data, maintain and control. On the RetailMall represents the Balingen company in addition to extensive Nutritional information for over 16,000 fresh articles, also recipes from the Grafe & Unzer Verlag or the star Cook Alfons Schuhbeck, photos, promotional content, as well as Verkauferschulungs – and Verbraucherberatungs instruments at their disposal.